Top Marketing Trends Of 2022
Top Marketing Trends Of 2022
Top Marketing Trends Of 2022. Help your business not just survive but thrive. Discover a couple of brand marketing trends and find out more about how your brand can incorporate the latest trends and innovations into your marketing strategy for 2022.
Market Your Dreams with Orlando Marketing Firm
We are Orlando and Central Florida’s Premier Marketing, Design & Print We’re delighted to create fresh brand identities, photography, print advertising, social media, video production, websites, and more! Get your news from the Best Orlando Marketing Firm.
Strong brands shine brightest in the crowded marketplace. Your brand identity, marketing materials, and web presence should act as a beacon to attract consumers, build trust, and showcase your company’s value.
Data suggests that video is the leader when it comes to content marketing. However, audio is slowly creeping up into the mix. According to the survey, only 19.1% of B2C marketers use podcasts or other audio content in their marketing. Of those who do use it, 37.4% find it to be one of their most effective trends. Even though adoption was seemingly low in 2021, the data suggests that more B2C marketers will add audio content to their marketing efforts in the new year.
If you want to stand out in 2022, you need to personalize your marketing. Which means personalizing content, products, emails, etc. When you want to study examples of the power of personalization, it’s hard to overlook Netflix and Amazon. This is also with their incredibly successful tailored recommended products or movie titles.
Graphic Design is a collaborative process between a client, a designer, and producers of form. They all convey a specific message to a targeted audience. Graphic design often refers to the designing process by which the creative piece and the designs are generated.
Social Messaging Apps
If you think social messaging apps are just for sending emojis to your friends, take a look at these numbers:
The top three social messaging apps — WhatsApp, Facebook Messenger, and WeChat — have 4.5 billion users combined, more than Facebook or YouTube. Over 56% of global messaging app users say they have messaged brands to get more information in all stages of the buyer’s journey.
Social messaging apps are another execution of a conversational marketing strategy. People expect businesses to have a presence on messaging apps because it’s a direct and easy way to interact with them.
Social commerce has existed for a long time but never really caught up until recently. Two platforms that have brought a new meaning to social commerce are Instagram and TikTok. Instagram has 1 billion users, and 90% of them already follow active shopping brands, with many visiting these profiles daily.
Short-form Video Will Be a Priority
Short-form video took off in early 2020 and shows no signs of slowing down. Back then, TikTok was the number one place to go for short-form content. Today, Instagram Reels and YouTube Shorts are also competing for users’ attention. This is good news for brands, as the short-form video trend content offered the second-highest ROI for B2C marketers in 2021.
Behind influencer marketing. Despite coming in second for ROI, it’s the trend marketers plan to invest in the most in 2022. Roughly 33% of B2C marketers already invest in short-form content, while one-third of those who haven’t will do so for the first time in 2022.
Orlando Marketing Firm
We are Orlando and Central Florida’s Premier Marketing, Design & Print so delighted to create fresh brand identities, photography, print advertising, social media, video production, websites, and more! Get your news from the Best Orlando Marketing Firm.
We are a full service Marketing Agency in Orlando. Our clients are from the United States and in a wide variety of industries. Whether you are seeking a new agency or simply need help with a project, we would love to have the opportunity to earn your business.
A website is the most important component of your company’s marketing plan. It’s the central hub for your messaging efforts and should have all other marketing materials allocated to it.
With our in-house designers, we recognize the fact that usability, functionality, visualization, and responsive mobile layout are four of the most important factors when designing interfaces or web sites. Using this strategy, we work with you to ensure that you’re messaging, and marketing goals are realized with the designs we create. Call (800) 357-1299 to speak to one of our marketing specialists today.