In 2024, AI can be used for a variety of things – from crafting novels to Amazon Alexa turning off your living room lights. Businesses are finding new ways to optimize with AI, including their marketing. While AI is becoming increasingly popular and relevant, it is not always the best solution for your business, especially when it comes to the design and development of your website. There are several reasons why you shouldn’t use AI for your web design.
Reasons Why You Shouldn’t Use AI For Your Web Design
Before we get into reasons why you shouldn’t use AI for website design, there are a few crucial things you should know. First off, your website is an essential part of your business – it is your “virtual storefront”. As a result, it is crucial that you make sure that the design and development is well-executed. Using AI to build your website can hinder its progress more than you realize.
Lack of Originality and Customization
One of the most glaring issues with AI-generated web design is the lack of customization and originality. Unfortunately, with AI-generated websites they are typically built based on common templates. The result is generic and unoriginal designs. The difference between human designers and AI is that AI does not have the creative instinct to craft something unique and personalized. The goal of a website is to reflect a brand’s identity. This will not be accomplished if your website looks identical to hundreds of other websites.
Lack of Customization Tools
AI designed websites often lack limited functionality. They work for websites that are basic. However, if you have a business that requires custom programming, advanced features or specials, AI will not be able to provide those for you. Currently, AI is not capable of meeting the advanced demands of modern businesses.
Limited Security
Security is an essential for every website, especially if customers are going to be purchasing goods and services from it. AI falls short in this category. AI tools prioritize speed and efficiency and they do not provide high-quality security measures for your website. As of now, AI is limited in what it can provide for security as opposed to what human developers can do, which is help prevent security breaches.
Inaccuracies and Errors
Contrary to popular belief, AI is not perfect and infallible. AI generated websites can still potentially produce inaccuracies and errors. Human developments are actually more keen, and have a meticulousness and precision that AI lacks.
Lack of Flexibility
An additional drawback to AI-generated websites is the lack of flexibility and ability to process changes. For instance, if you had to move your AI website to another domain or hosting platform, it would be difficult. It is difficult to make significant changes to an AI website. This inflexibility hinders the growth of your website and holds it back from progressing. Websites that are created by humans will be a lot more flexible to work with and be adept to change.
Issues With Accessibility
One of the most overlooked aspects of web design is accessibility. Human web designers and developers are much more cognizant and understanding of accommodations than AI is. In 2024, websites need to be accessible to all types of users, and that includes those with disabilities. When you fail to consider accessibility in a website, you are alienating a segment of your audience. Even worse, failing to add accessibility features to a website can lead to legal issues.
The Bottom Line
AI tools and website builders seem like a good sell at first glance. They offer speed and cost savings. However, they fall short in providing flexibility, security, accessibility, customization and uniqueness. If you want a website that is fully functional, advanced, secure and easily customizable, it is recommended that you work with human designers and developers.
Increase Traffic and Visibility To Your Website
What are your goals for your website? Increased traffic? Lead generation? More subscribers? Orlando Marketing Firm has grown businesses large and small, and we have been building websites for the past 25 years. We will assist you in building the website that will bring your business to the next level. Book a no cost 15-minute initial conference call with one of our specialists to discuss your needs & get solutions. Call (800) 357-1299.
